3 Lessons From the Potato Salad Kickstarter Campaign That’s Raised Over $22,000
There’s a KickStarter campaign for potato salad and it’s made over $22,000. A guy posted a campaign on Kickstarter about how he wants to make potato salad and he set the goal to $10. Well, he’s now raised $22,500 (as of 3pm CST on July 7, 2014) with 25 days left. 1,750 people have contributed to this campaign, which clearly started as a dude trolling everyone. The interwebs responded by giving hella money.
UPDATE: IT IS NOW $44,000+, 2 hours after I wrote this post.
I’m not sure what feels I am supposed to have. Some people prosper in spite of themselves. Some people work to the bone and still only get half way to their goal. This dude posted a joke and made $22,000 from it. GENIUS!
I want to laugh. In fact, it’s hilarious. It REALLY is. Until you realize that people love crappy stuff and won’t bat an eye to give to it. This has me thinking that instead of throwing hateration in the guy’s dancerie, we should learn from this.
1. The more useless your campaign, the better.
Who wants to support stuff that makes sense? NOT ME! That’s boring and it brings my mojo way down. What we all need is more potato salad, especially when it doesn’t even look half delicious. AMIRITE?
I’ve seen people’s asks for money to fix their busted spleen go ignored. But TATER SALAD BY A DUDE WHO ADMITS HE CAN’T COOK? WE MUST ALL SUPPORT IT.
Reading Rainbow is the most successful kickstarter of all time and I am a proud backer of that. But for every Reading Rainbow campaign, there are 10 potato salads.
b. Be a white dude.
Because who else could post a potato salad campaign and raise all the money in the world? White dudebros. Seriously. Who else? Melanin-deficiency privilege is sweet! If you click on the backers of the campaign, they’re mostly… *drum roll* WHITE DUDES!
iii. Kickstarter has jumped the shark
When projects like this make so much money while most are struggling, it tells me that the platform has peaked. People create these campaigns for the dumbest reasons so important ones get lost in the sauce.
Crowdfunding is the new black but I’ll be dambed if it ain’t officially getting on my nerves because of the foolishness of some of it. I am a believer in asking your community/village to help you reach your goals but folks are really trying it now.
Congrats to Zach Danger Brown on this come up but it does make me want to hit my head on a desk repeatedly.
You know what some other folks could do with $22,000? It’d be more substantial than some dry ass tater salad. Ugh.
Yes, I’m totally hating on this now. The feels I’ve settled on is now extreme irritation.
Update at 5:16 pm CST on July 7, 2014: THAT POTATO SALAD KICKSTARTER IS UP TO $44,000! I AM SO MAD AT EVERYTHING!!! That is more than people make in one year of work! GAAAHHHHH!!! *kicks every trashcan in my house*
UPDATE again at 6pm: The amount pledged to the campaign has dropped to $16,000. People probably reduced their pledges. There might be hope for us all yet.